How Contours Lingerie Is Helping Madison Recycle Bras and Support Women in Need
In Madison, Wisconsin, Contours Lingerie has always been about helping women feel comfortable and confident in their own skin. This season, they’re taking that same care one step further by joining The Bra Recyclers as a Recycling Ambassador.
Owner Tia Lyn shared that this partnership came from a personal place.
“We had an excellent experience donating bras to your organization in the past and would like to again.”
That simple intention has turned into something bigger.
Throughout October, Contours Lingerie is hosting a gently loved bra drive, inviting their customers and local community to recycle their pre-loved bras and help support women who need them most.
Recycle Your Bras in Madison, WI
For more than fifteen years, Contours Lingerie has been a trusted part of Madison’s lingerie community, known for expert fittings and a welcoming, body-positive space.
Location:
Contours Lingerie
6102 Mineral Point Road
Madison, Wisconsin
Hours:
Tuesday - Saturday: 10 a.m. – 5 p.m.
Closed Sundays, Mondays, and holidays
During store hours, customers can bring in gently used bras for recycling.
Each piece collected helps extend the life of quality lingerie and keeps valuable textiles out of landfills.
Behind the scenes, the Contours team has also been making small but meaningful changes to reduce waste, like recycling packaging from product shipments and being mindful of their carbon footprint.
It’s all part of a larger effort to make sustainability feel approachable and personal.
Contours Lingerie understands that sustainability isn’t just about products; it’s about people.
When a single bra is recycled, it not only keeps textiles out of landfills but also helps restore dignity and confidence for women facing life transitions.
Join Our Community of Ambassadors
If you’re a retailer who believes in combining business with purpose, we’d love to hear from you.
There are plenty of ways to get involved:
Donating overstock or returns
Becoming a drop-off location
or simply encouraging your customers to recycle through our online form.
Your store can make recycling accessible, reduce waste, and create real impact for families across the globe.
